Words of Advice
5 Tips for Web Project Success
In the course of our 10 years of work in this field, there are a few things that have come up again and again. We thought we’d share these things with you.
Read full article »Use Your Words
Textual website content is still king
Textual website content is the single most important factor in the success of your online presence. Period. Valuable textual website content is emailed to friends, subscribed to, blogged about, cited, printed, and bookmarked.
How kingly is your content?
Read full article »Let’s Get Lost
The Importance of Narrative Transportation
Websites should enable customers to get immersed (or “lost”) in the brand experience, much like a good storybook. Poorly designed site navigation, broken hyperlinks, and slow-loading web pages can disrupt this experience and create frustrating distractions for site visitors.
What story are you telling your customers?
Read full article »Am I Your Type?
Typography on the Web
Typography is an art form, just ask any designer. Typography is visual. Typography is an experience. But what do we do if we’re unsatisfied with the fonts available to us on the Web? There are a few techniques that satisfy accessibility requirements while still displaying a “designer” font of choice.
Read full article »In the beginning…
Welcome to our blog!
Our mission here at Foraker Design is to replace clutter and confusion on the Internet with beauty and clarity. It’s a simple concept with surprisingly challenging execution. The devil is in the details. Since we began in 1999, we’ve been perfecting our “recipes” for success and we’d like to share some of these to help bring beauty and clarity to all corners of the web. Our staff will post regular articles with tips, tricks and advice for succeeding online. Check back frequently or subscribe to our RSS feed. We hope you enjoy!
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