Would you like fries with that?

How to place your next order for custom software.

When you order that value meal, 95% of the details are already known in advance: the burger composition and size, the slice of half-melted-quasi-cheese-food-product, the amount of salt on the fries, and the packaging that it will be delivered in.

Buying a custom web application or complex website is not like ordering a burger.

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Why Rails?

Effective teams make customers happy

Posted in Application Development

Using Rails as a common language for our team means we can spend more time wrestling with our customers’ business problems, and less time wrestling with the technology itself.

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A Tale of Two Titles

Why your web pages need more than one name

Posted in Application Development, Marketing

All web pages must have an HTML <title> element to be valid. In fact, of all the various elements out there in HTML land, the <title> is one of the very few that are required in every HTML document. There’s a good reason for this. A document becomes much more valuable when it has a title. Put another way: in a sea of millions of documents, a document with no title is practically worthless.

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