Derek Olson - Vice President — For the past 10 years, Derek has been providing strategic advice to clients large and small—across a wide spectrum of industries and non-profit sectors. Derek is most passionate about the symbiotic relationship he observes between web usability, semantic markup, and marketing. He can often be cajoled into speaking at length on these matters.
Email Marketing 101
Ten tips for beginner success
Looking to market your website and business via email? Here’s a quick overview of where to focus your limited resources—and some common mistakes to avoid.
Read full article »Intelligent Content is Viral Content
Is Your Website as Smart as it Looks?
Robust viral marketing activity is one of the hallmarks of a successful website or web application. How does intelligent content fit in?
Read full article »Words of Advice
5 Tips for Web Project Success
In the course of our 10 years of work in this field, there are a few things that have come up again and again. We thought we’d share these things with you.
Read full article »Use Your Words
Textual website content is still king
Textual website content is the single most important factor in the success of your online presence. Period. Valuable textual website content is emailed to friends, subscribed to, blogged about, cited, printed, and bookmarked.
How kingly is your content?
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